Spectur’s Managing Director Peter Holton.
May 31, 2017
Solar-powered Internet of Things security outfit Spectur is gearing up for a nationwide expansion, preparing to capitalise on what it says is a physical security market that will be worth $US105bn by 2020.
Spectur’s products use solar power and global 3G and 4G telephone networks to offer security cameras that work anywhere where there’s mobile phone coverage, and today announced its expansion into the Melbourne market with Sydney soon to follow.
Managing director Peter Holton told The Australian Spectur had proven itself in Western Australia, with clients including Lend Lease, Rio Tinto and Iluka Mining.
“Once you’ve landed a few larger customers, you’d be mistaken to think that you’ll be receiving large, regular orders through these companies. Selling something into one of these top-tier companies doesn’t automatically mean everyone internally knows about you. You have to make sure you don’t relax in consistently getting your message out there under the mistaken belief that you’ve hit the jackpot,” Mr Holton said.
“It’s positive to see that we are gaining traction with the larger companies. Opening in Melbourne and soon Sydney, with eyes on all major cities, will definitely help with these ongoing conversations as they are looking for local support.”
Mr Holton said Spectur designed its system from the ground up, not relying on buying cameras from a third party.
“We’ve developed code to run the hardware we’ve designed,” he said. “This has allowed us to have full control over every aspect of our system and to develop solutions for specific problems that we’ve encountered over the years. We’ve also had to develop our own cloud platform to manage our systems in the field. This is a vital element and something that’s often overlooked.
“Again, we could have taken an off the shelf IOT solution, but in developing your own solutions you get exactly what you need without having to make compromises.”
The executive said the Perth-based company’s system acts as a preventive night-time crime technology but it is also a proven workplace management tool for monitoring employee productivity and helping meet OH & S requirements.
“Our cameras are helping customers monitor and control systems from various sites around Australia — all from one station,” he said.
“This is part of a larger monitoring trend that we’re seeing, which also includes helping sites to be more energy efficient and green. If machines or sites aren’t being used, they will shut off or go to sleep — reducing the need for excessive energy utilisation.”